Saturday, March 5, 2011

Twitter 101: Who to Follow Pt. 1

By Megan Fingert
Twitter has over 190 million users worldwide. It can be easy to get lost as you begin to search for people to follow. Some will look for their favorite celebrity; others will look for leaders within their field. Whatever it is you’re looking for in tweets, you’re sure to be able to find it. Whether you’re brand new to twitter or a regular Tweep, here are 10 accounts, spread over two blog posts, that I think any young professional can appreciate as both a young person and as someone looking to develop professionally. The first five are more worldwide. Next week’s installment will feature accounts from Indiana and Lafayette locals.

1.Roger Ebert, writer and movie critic, @ebertchicago
Why you’ll enjoy their tweets: Ebert is by far the worlds most trusted movie critic and who doesn’t love the movies!? Following him will allow you to stay up to date on new movie releases and new cinematic technology.
How it will help you develop professionally: Writing is by far one of the most coveted skills in today’s job market. Being able to communicate well is an invaluable trait. In my opinion, great writers are great readers and reading Ebert’s reviews and articles will no doubt benefit you. His writing style is clean and informative. He is the perfect example of great writing.

2.  Consumer Reports, the world’s largest independent consumer-product testing organization, @ConsumerReports
Why you’ll enjoy their tweets: Consumer Reports has great articles on the latest products. Whether it’s a new car model, a blender, or a watch, Consumer Reports can tell you if it’s worth buying.
How it will help you develop professionally: As an employee, you will become more apart of the global economy. To be a good employee in an international business world, you should also be an aware consumer. All companies, products and services are interconnected. You should be aware of not only your competitors but of all other members of the world market. Following Consumer Reports will help you to do so.

3. Dr. Sanjay Gupta, Staff Neurosurgeon at Emory Clinic and CNN Chief Medical Correspondent, @sanjayguptaCNN
Why you’ll enjoy their tweets: We live in a generation that seeks to not just be healthy, but understand our health and our body. Dr. Sanjay Gupta will not only bring you really cool medical information that could benefit your health, but reports on global medical news. He is certainly the leading medical journalist in news today.
How it will help you develop professionally: A healthy employee is a good employee. To truly reach your potential in the work place, you must be in tip-top shape. Half of doing well is feeling good. Your health affects your morale, which affects your performance. Following Dr. Gupta will help you stay informed and stay well.

4. The Smithsonian, the worlds largest museum complex and research organization in Washington D.C., @Smithsonian
Why you’ll enjoy their tweets: Smithsonian tweets about amazing exhibits, featuring photos and articles of some of the world’s most treasured artifacts. Even if you’re not a history buff, you’ll love reading what the Smithsonian has to post.
How it will help you develop professionally: To create a brighter future, we must know about our past. Whether it’s knowing the history of your company or your nation, it’s important that young professionals do not turn away from or forget the past. The Smithsonian celebrates history and reminds us that we must revisit our previous mistakes and triumphs to continue to succeed in the future.

5. Charlie Sheen, actor-turned-crazy-person, @CharlieSheen
Why you’ll enjoy their tweets: If you don’t have cable, you might not have seen the phenomenon that is the Charlie Sheen news frenzy. Lately he’s been giving interviews almost everyday of the week, each with increasingly more bizarre remarks and behavior. The recovering addict and television star’s tweets are just the same. His humorous and manic posts will provide you with hours of laughs. Follow him purely for entertainment.
How it will help you develop professionally: THIS IS EXACTLY HOW YOU SHOULD NOT USE TWITTER AS A YOUNG PROFESSIONAL! Charlie Sheen should serve as the poorest example of professional tweeting. Use his twitter to learn about what terrible Twitter etiquette and use looks like. Remember that Twitter serves as your personal PR department. Display an image on it that shows balance, intellect and engagement…not #TigerBlood or #Winning.

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