Title: DIGITAL PRODUCT MANAGER
Job Title Description:
Business Unit: Library Resources (McHenry,IL)
Location: ILLINOIS (MCHENRY)
Job Type: Regular
Business Unit Profile:
Follett Library Resources
We help K-12 school libraries stay current, focused and empowered to bring maximum value to the learning experience.
As the nation's largest supplier of books, eBooks and audiovisual materials to school libraries, Follett Library Resources offers much more than a phenomenal selection. Our industry-leading expertise and passion for exceeding customer expectations free school librarians, administrators and teachers to pursue their passion: educating our children and young adults. To meet the needs of today's educators, we listen first to understand the varied needs of their students. Then the Follett team, from account managers and special customer care managers to the associates who fill each order, leverage the full breadth of our resources to deliver the best products and services available anywhere.
To learn more, please visit the Follett Library Resources website at www.flr.follett.com
Responsibilities:
We have an exciting opportunity to shape and drive new digital product strategies and initiatives as a Digital Product Manager
Our continued innovation has created a new position for Digital Product Manager dedicated to supporting the expansion of digital products for Follett businesses. The Digital Product Manager will shape and drive new digital product strategies and initiatives, such as eBooks, online software and Mobile device technologies. This position will lead the design of Follett's overall digital strategy working with the Director of Digital Products and Follett technology and marketing departments. The Digital Product manager will also collaborate and communicate with other Follett organizations ensuring synergies that contribute to the development of cross-Follett K-12 Technology strategies. Responsibilities include:- Define product and service strategy and roadmaps.
- Create product requirements and lead the prioritization of features for product development team
- Work closely with Development, Marketing Communications and Sales to ensure appropriate product, sales, and marketing plans are established
- Lead customer research and field testing new products.
- Define product positioning, marketing plans and align cross-functional partners to support execution of the plans.
- Identify product trends, product mix, pricing and competition
- Work with executive management to implement strategic initiatives and partnerships.
- Establish metrics for performance, quality, customer satisfaction and partner alignment.
- Manage product P&L, investments and ROI.
- Act as the digital product thought leader across Follett businesses and the industry.
Qualifications:
- Bachelors Degree in Business, Arts or Sciences. MBA preferred.
- Background in software or online marketing.
- Minimum 5 years experience in product management, marketing, or strategic planning.
- Demonstrated success analyzing markets, developing strategy and creating and managing project plans.
- Experience leading cross-functional teams without director authority within a matrix organization.
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