By: Maureen
Corbett
Think your art degree or communications major
won’t get you anywhere in life? Think again! 29 year old Kristina Krkljus received degrees in both
fields at the University of Central Florida and is now a successful senior art
director at the advertising agency TBWA/Chiat/Day.
Upon
her graduation in 2007, Krkljus held several internship positions including
working at YPB&R, Y Partnership, and Crispin Porter+Bogusky. From these positions she obtained
experience performing tasks such as media planning, rebranding, and developing
marketing campaigns. During this time Krkljus
also attended Miami Ad School and obtained her graduate degree in Art Direction
in 2009. Since then, Krkljus has seen nothing but improvement and success as
she climbed up to corporate latter.
Krkljus has had the opportunity to work all
over the United States. She has experience working for TeamOne, whose claim to
fame was the development and huge success of the Lexus brand. She also worked
to develop the brand Levis for the public relations firm Edelman Digital, a
branch from the world leading PR firm Edelman. Now, at TWBA/Chiat/Day in Los Angeles as the senior art director, she's an instrumental leader on brands such as Pepsi, Adidas and Crate&Barrel.
Krkljus’
greatest successes include the development of two Super Bowl commercials,
working with David Beckham to create Pepsi ad campaigns, and landing on Forbes 30 under 30 list. A self-proclaimed
hippie, she’s inspired by nature and her success comes from keeping her life in
balance. Krkljus is an ideal
example for students who are looking to find success in the art world, and her
drive and creativity are key factors in her success. For Krkljus, the only place to go from here is above and
beyond.
To read more about Krkljus, visit these sources:
http://www.luerzersarchive.com/content/show/id/119
http://www.linkedin.com/in/kristinakrkljus
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